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Corporate Communication

Since 1982, the Master of Arts program in Corporate Communication has prepared students for communication management positions in both for-profit and non-profit organizations. Designed with both recent graduates and working professionals in mind, the program provides students with a broad foundation in professional communication, communication ethics, public relations and marketing communication, and strategic and managerial communication. Graduates pursue careers in corporate communication leadership in order to build effective, just, and sustainable institutions.

Required Core Courses:

  • COMM 500 Professional Communication
  • COMM 501 Persuasion in the Marketplace
  • COMM 515 Organizational Communication
  • COMM 522 Communication Research Methods or
    COMM 588 Corporate & IMC Research Methods
  • COMM 523 Communication Ethics & Professional Civility

Corporate Communication Track:

  • COMM 527 Communication Management
  • COMM 536 Integrated Marketing Communication

Corporate Communication Electives:

  • COMM 509 Visual Communication
  • COMM 529 IMC Strategies I: Public Relations
  • COMM 537 Corporate Communication Marketplace: Local
  • COMM 550 Communication & Community Relations
  • COMM 584 Health Communication
  • COMM 587 Event Planning: Comm. Architecture
  • COMM 649 Rhetoric & Philosophy of Public Relations
  • COMM 614 Rhetoric & Philosophy of Crisis Management
  • COMM 615 Rhetoric & Philosophy of Organizational Communication