Creative and Strategic Media

As a student in our creative and strategic media graduate program, you will learn the art of telling good stories through video, sound, text and graphic design. You'll learn which mediums work best for certain stories and how to frame your messaging to capture the attention of the widest possible audience.

While enhancing your appreciation for ethical practices and public goods, you will develop sensitivity to the complex definitions of communities of people in this day of the internet, when messages are carried beyond historic borders and the United States moves rapidly toward a "minority" majority population.

You will leave this graduate program with a degree that optimizes your candidacy in an ever-expanding industry, ready for whatever comes next. 

 

Program Information

Our robust curriculum teaches students how to craft effective messaging for a wide audience through video, sound, text, and graphic design. Develop skills in multimedia communication across various mediums.

Degree

Master's

School

McAnulty College and Graduate School of Liberal Arts

Academic Department

Media

Required Credit Hours

33

Courses for the M.F.A.

  • DMA 501 Introduction to Media Design (fall)
  • MDIA 565 Ethical Issues in Media (spring)
  • ADPR 567 Research Methods (fall)
  • MDIA 582 Legal Issues in Media (fall)
  • MDIA 700 Media Project/Thesis Workshop (fall/spring)
  • ADPR 521 Ad & PR Campaigns (spring)
  • DMA 505 Graphic Design Process (fall)
  • DMA 583 Photography Studio (fall/spring)
  • JOUR 571 Investigative Reporting (spring) or JOUR 569 Magazine Journalism (fall)
  • MDIA 517 Critical Studies in Media (spring, even years)
  • MDIA 541 Multiplatform Storytelling Workshop (spring)
  • MDIA 579 Digital Video Production (fall/spring)
Interactive Design Block
  • DMA 562 Elements of User Experience (UX) Design (spring)
  • DMA 574 Interactive Design Studio (fall)

Interactive Media Marketing Block
  • ADPR 511 Interactive Media Marketing (fall, odd years)
  • ADPR 603 Social Media Marketing (spring)

Visual Communication Block 
  • DMA 522 Kinetic Design Techniques (spring)
  • DMA 599 Directed Studies in Media- Documentary (fall/spring)